HECUA’s Privacy Policy

Protecting your private information is our priority. This Statement of Privacy applies to www.hecua.org, and governs data collection and usage. By using the HECUA website, you consent to the data practices described in this statement.

Collection of Your Personal Information

HECUA may collect personally identifiable information, such as your name, email, gender, college or university, and address, and other personal or non-personal information in the future.

Information about your computer hardware and software may be automatically collected by HECUA. This information can include: your IP address, browser type, domain names, access times, and referring websites. This information is used to provide general statistics regarding use, and to help us understand who is interested in our programs.

Use of Your Personal Information

HECUA collects and uses your personal information to operate the website and to process your digital application. We do this when you provide the information, through filling out forms or otherwise providing information on our website; by communicating with campus offices, and when you correspond with us via email.

Categories of Data We Collect:

  • Your email address.
  • Your IP address when you interact with our website and apps.
  • Any information that you submit via our online application form, including name, address, major, minor, college/university, GPA, and etc.
  • Records and copies of your correspondence (including e-mail addresses different than that used to establish your account), if you contact us.
  • Your responses to surveys that we might ask you to complete for research purposes.
  • Details of transactions you carry out through our website.
  • To provide you with customer support or service offerings, including responding to and resolving your inquiries and requests via email or text-based chat.

HECUA does not rent, sell, or lease its customer lists to third parties.

HECUA may send you email or postal mail using the information you provide to us.

HECUA may track the sites and pages visitors use within the hecua.org domain, in order to determine which services and pages are most popular.

HECUA will disclose your personal information only if required to do so by law or in good faith belief that such action is necessary to: a) conform to the edicts of the law or comply with legal process served on HECUA or the site; b) protect or defend the right or property of HECUA, c) act under exigent circumstances to protect the personal safety of users of HECUA, or the public.

Cookies & Technical Data

HECUA collects information as visitors and enrolled students browse and interact with the website.

Site visitors

When you visit our website, we may place a cookie on your browser so that our system can recognize you when you make a return visit.

To help analyze how you and other visitors navigate our websites and applications, and compile aggregate statistics about site usage and response rates, we, with assistance from third-party analytics service providers (described below), collect certain information when you visit our site. This information includes IP address, geographic location of the device, browser type, browser language, date and time of your request, time(s) of your visit(s), page views and page elements (e.g., links) that you click, and other similar data. We may use cookies, pixel tags, and tracking scripts on our site or in our email messages to assist us in collecting and analyzing such information.

Service Providers we use to collect information:

  • Google Analytics, for website usage data
  • Facebook Business Manager, for advertising information

We use this information to provide better, more relevant content on our site, to measure the effectiveness of advertisements, to identify and fix problems, and to improve your overall experience on our site.

Opting out of Cookies

If you do not want your browser to be “cookied,” there are a few ways to opt out. One way to limit cookies is by opting out of third party cookies/advertising networks, like Google Analytics and the Digital Advertising Alliance. If you are in Canada or the EU you can use the DAAC’s youradchoices.ca, or EDAA’s youronlinechoices.eu respectively. You can also use an Ad Blocker – downloadable as a browser extension.

Another way of limiting cookies is by controlling cookies in your web browser’s settings. You can find instructions for how to do this easily by searching for your browser’s name and “manage cookies.”

Changes to this Statement

HECUA will occasionally update this Statement of Privacy to reflect company and customer feedback. HECUA encourages you to periodically review this statement to be informed of how HECUA is protecting your information. Protecting your private information is our priority. This Statement of Privacy applies to www.hecua.org, and governs data collection and usage. By using the HECUA website, you consent to the data practices described in this statement.

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